Team:Greece United/Graphics
Graphic Design
Visual Identity
Our team’s visual identity focuses on simple shapes and colors. They are often used
together in a variety of ways to illustrate more complex procedures and designs so that
they can be easily understood from people that aren’t familiar with the field of synthetic
biology. Our goal in communicating through our designs, is to keep them clear and minimalistic.
One of the first decisions about the team’s visual identity was to have blue as the primary
color, as it is associated with intelligence, knowledge, calmness and concentration. Using this
as a foundation, the team’s basic palette consists of different shades of blue that are used in
almost every one of our designs.
iGEM NOUS Main Colors
Project Promotion Video
Project Promotion Video of team NOUS
The Project Promotion Video greatly portrays our Team’s goals and aesthetic.
The combination of animation and live action video is a feature that was used to
explain the problem of osteoarthritis in a way that would be easier to understand
by everyone. Modern 2D graphics and animation were also used in explaining the solution and
engineering. The goal was to give a simple description of our solution and the engineering
behind it by using easy to understand vocabulary, while also keeping it interesting to watch
with simple colorful graphics and 2D animation.
Dissemination Material
For our several activities we used dissemination material such as brochures and banners, to inform people about our team and project.
These materials were designed and developed by our team members.
Below you can see their design!
iGEM NOUS brochure - Front side
iGEM NOUS brochures - Back side
iGEM NOUS banner
Project Logo
Our project’s logo greatly combines our team’s Graphic identity with our main focus on the project.
It was designed so that the main focus goes to the bone, which is a key element in osteoarthritis.
“Epione”, our project’s name is also worth mentioning, because it is inspired by the Greek woman
“Epione”, the wife of Asclepius, who was a personification of the care needed for recovery.
Project Logo: Epione
“The Adventures of Little Aaron”
“The Adventures of Little Aaron” is a 10-page comic book about Aaron, a kid that is curious
about anatomy and biology, and Nous, the hero who is there to help him learn. This little
comic book is an attempt to interest children all over the world in the field of synthetic
biology using cartoon characters with simple and colorful designs, as well as simple interactions
and explanations, so that they can be appealing to a younger audience.
You can read the whole comic below! Click to turn the pages!
