Team:HKUST/Education
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Communication | ShellBi
Overview
Social Media
Youtube
Booth
InnoCarnival
Storybook
Seminars
Symposium
ShellBi
Project
Description
Design
Engineering
Proof of Concept
Implementation
Safety
Contribution
Notebook
Wet Lab
Experiments
Results
Dry Lab
Model
Reach
Human Practice
Collaboration
Communication
Education
Sustainable
Parts
Basic Parts
Composite Parts
Team
Team
Attributions
Education
Outreach and Learning
Overview
The existence of Paralytic Shellfish Toxins (PST) had been a surprise to many of us on the team when the idea was first pitched. This was alarming considering the prevalence of seafood restaurants in Hong Kong, and the incredible market value of the country’s fishing industry which stands at about USD 2.7 billion in 2020, which suggests that we consume shellfish very often.
After conducting a survey of HK shellfish consumers with 100+ responses, we learnt that 71.3% of participants eat shellfish regularly, and they all eat a variety of shellfish. More than 60% of the participants are not aware of shellfish poisoning or of any types of shellfish toxins, and the majority of participants were not aware of the existence of harmful algal blooms.
We really found this quite alarming, as there is an obvious gap in the general public’s understanding. We wanted people to understand our project, but before we can do that, they must know the main background issues that our project is based on. In order for a greater understanding, we decided to try and educate different levels of the public.
Within the survey, we also asked the participants of the education platform of choice. The top three choices from the participants were: Social Media (66.3%), Infographics (59.4%), and recorded videos (57.4%).
So we decided to take in the advice from our participants in the survey, and started our education campaign in regards to harmful algal blooms and paralytic shellfish poisoning.
Social Media
Our project this year has an instagram page, where we promote the iGEM competition, our team project and members, as well as educate people about our project background. We also use our social media platform to communicate with other iGEM teams, allowing us to coordinate collaborations and events with them.
Youtube Channel
We have created and uploaded educational videos on platforms such as YouTube and Instagram.
The following topics were covered:
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Introduction to ShellBi:
Introducing our team and what our project is about. We dive into what shellfish poisoning is and introduce our team members in the process.
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Types of Shellfish Toxins:
In order to raise awareness about shellfish toxins, we created this video which introduces the public as to what shellfish toxins are, the different types which exist, as well as its hazardous effects towards the human body. What are Harmful Algal Blooms?: To similarly raise awareness regarding shellfish toxins, in this video we introduced what harmful algal blooms were and how it contributes to creating shellfish toxins.
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iGEM booth setup @ HKUST:
The video documents the educational booth we set up at the heart of HKUST in order to spread the world about shellfish toxins, iGEM, and the wonders of synthetic biology. The video also includes a short interview that was conducted to demonstrate the current status of public awareness towards shellfish toxins.
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Innocarnival 2021 - HKUST iGEM:
This video comprises our video submission for the 2021 Innocarnival which includes an introduction to synthetic biology, iGEM, and our project in order to further advertise not only the dangers of shellfish toxins, but also the amazing applications of synthetic biology.
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Team presentations for the HK iGEM Symposium:
We uploaded videos of various Hong Kong iGEM team presentations to further spread the word about their individual projects, and also give future participants a chance to familiarize themselves with past projects.
Statistics:
Total views: 350+
Total videos: 12
Booth Set up
We set up a booth on our main campus to promote iGEM, our iGEM project this year, and to educate our fellow schoolmates on different types of shellfish poisoning and the consequences of harmful algal blooms. The booth was set up on the 30th of September, and we created infographics and posters for the event to aid in our campaign.
Our main audience were HKUST students and professors. Around 200 people came to look at our booth to learn more about us between 10:00 to 18:00. At our booth,
we discussed the iGEM competition and what it entails, what our project is doing, our genetically modified bacteria that shows our GFP and RFP linked to the E. coli, as well as the importance of education in relation to our project.
Although the people walking past were educated members of the public, we were shocked at how little they knew about PSTs and algal blooms. Many people were interested to learn about our project, while we tried to give an informative yet quick sharing session. It was great practice for our members too, as we had to give an “elevator pitch” in regards to ShellBi.
We conducted a “closing” survey for the people who came by, and they were asked a few questions about the learning experience they just had. 58 people have responded to our survey. Many people liked our demonstration of our simple genetically modified bacteria, and some commented that they liked the posters and
how much they learnt from our short information session.
The InnoCarnival
We are honoured to be part of the InnoCarnival 2021 held in Hong Kong. InnoCarnival is a flagship event of the InnoTech Month, which is organized by the
Innovation and Technology Commission (ITC) in association with the Hong Kong Federation of Youth Groups as well as the Hong Kong Science & Technology Parks.
The Carnival features a diverse array of activities such as large-scale exhibitions, an electric vehicle exhibition and test drive, interactive games, talks, workshops, guided tours, science competitions and prize presentation ceremonies.
Our main audiences were high school and primary school kids,
and we taught them about what iGEM is, as well as our project backgrounds.
We wanted to share with the public about what HKUST iGEM is doing this year, and also how shellfish poisoning affects us here in Hong Kong. Not a lot of people knew what iGEM is, so we were really happy to share our experiences with the younger generation and take part in introducing them to the young but growing field of synthetic biology. We additionally elaborated on
how we were able to use synthetic biology to contribute to the mitigation of Paralytic Shellfish Poisoning
through our very own project, ShellBi.
The event was from October 15th to 31st, and our seminar was pre-recorded and uploaded onto the Innocarnival’s YouTube channel which is often accessed by children and young adults. We additionally uploaded our presentation to our own YouTube channel to reach more people.
Storybook
We created an educational booklet aimed at young children and students (ages 6 - 10) about the dangers of shellfish toxins and harmful algal blooms, and how to prevent ingesting toxins from contaminated shellfish in a fun but still truthful manner. It tells a story about a boy who comes across a talking shellfish, who introduces him to the dangers of shellfish poisoning.
Written like a children’s book with vibrant drawings and easy-to-understand language, we are confident that
even young children will understand our message.
It also has versions interpreted in other languages such as cantonese and mandarin, further increasing the book’s accessibility to children of different backgrounds, especially those in Hong Kong (translations courtesy of the Hong Kong University iGEM Team).
The book was released digitally as an ebook to different highschools
around Hong Kong in order to reach the younger demographic in Hong Kong. In addition to this, to reach a greater audience, we posted the book on our instagram account as a post and story, maintaining them in our highlights portion so that everyone has access to the storybook at any time and have free reign to scroll through them. There is an appeal to sharing the book on this social media platform as many people will be able to share it to their own connections, thus reaching more people with our content.
We have also reached out to SciFocus Magazine, which is a magazine published by the Hong Kong University of Science and Technology’s own department of Science, to help advertise our book. We felt this was an ideal account to reach out to as they do have a larger following base of which consists of people who are interested in scientific facts and news. This suggests that they are
likely to be interested in our content, and would even be able to share it with more people.
There were a total of 150+ views of our educational booklet on our social media platform.
Live seminars with schools
We conducted live seminars to Tsung Tsin Christian Academy and Han Academy, both high schools in Hong Kong, in regards to iGEM and our Project.
Tsung Tsin Christian Academy
We went to the Tsung Tsin Christian Academy (TTCA) on July 13th, to talk about synthetic biology, our project, and mainly our experiences about being a part of the iGEM competition to students from the high school who wish to pursue the competition in the coming years.
In order to understand how effective our presentation was, we conducted an end survey which evaluated our performance and their understanding of the topics we have discussed in a brief manner. We also took the seminar as an opportunity to invite them to our very own Hong Kong wide iGEM Symposium in order to help familiarize them further with what iGEM is all about by interacting with other teams (even high school teams) participating in the competition this year.
The questions and the results of the survey are as follows:
As illustrated by the statistics, we can conclude that our presentation was somewhat effective as there is an average of ~4 on the 1-5 scale statements which
suggests that most of the students were able to learn a lot more about the iGEM competition,
have a good grasp of the basics of what synthetic biology is, and
have an interest in synthetic biology.
Han Academy
We then went to Han Academy on October 14th, to share what synthetic biology really is, and to instill a love for genetic engineering in young students.
In total, we presented to 40+ people, all of whom were interested in or studying biology. Most of the audience were year 9 to 13 (age 14 to 18), but we had some science teachers as well. We first started with a presentation, touching on the basics of synthetic biology, and how it applies to our everyday lives. We then discussed iGEM as a competition, and what it’s about. Finally, we talked about our project this year, ShellBi.
After explaining what “prokaryotes” and “biosensors” are, we moved on to the importance of our project: why we decided to combat paralytic shellfish toxins (PST). We wanted to discuss the significance of harmful algal blooms and PSTs, as we wanted to show our progress from its genesis to fruition. Lastly, we went in depth with our project, introducing the attachment of green/red fluorescent proteins to how the biosensor works through the Two Component System in place.
Afterwards, we conducted a short Kahoot quiz to test students’ understanding, with the promise that the top student player would get a very special prize. We were happy to know our presentation was received well as they got most of the answers correct. Laughter and conversation amidst the quiz suggest that they were having a good time while learning.
In the Q and A session, students or teachers asked us questions they had in mind. It was fulfilling to know that young students were interested in how we conceptualized our project in the first place, and many of them were quite curious about the different facets of an iGEM team.
In the audience satisfaction survey, students were asked two simple questions:
❒ What was your favourite part of today’s presentation?
❒ If you were in an iGEM team, which area would you specialize in?
The survey results indicated that most of the students enjoyed learning about our project and shellfish toxins, and the Kahoot game. We were able to engage them in learning about the topics while also having fun in the process.
We were delighted to know that there was a diverse interest in all of the major facets of iGEM. As expected, most students would choose a wet lab, presumably due to its hands-on nature.
Symposium
Human Practices page for more Symposium information
During the iGEM symposium hosted by us, we were open to the public and invited guests that were not part of Hong Kong iGEM Teams.
We also promoted the event with the help of iGEM Headquarters, in the hopes that it could boost our voice and reach more potential guests.
One of the reasons for organising and hosting the symposium was to share with members of the public the interesting things young people are doing with biology right now. We also wanted to “demystify” synthetic biology,
and show that there are endless possibilities with synthetic biology.
Due to local COVID restrictions, we had to limit the number of visitors. In order to reach a larger audience, we uploaded recordings of the different team presentations onto our
YouTube channel (HKUST iGEM Team)
with the teams’ permission. Cumulatively, they have amassed over 200 views since the upload date.